About Me.

Design process

How I approach every step of product design.

Understand the problem

I research user needs and define goals before creating any design direction.

01.

Explore creative directions

I sketch concepts and gather inspiration to explore multiple visual solutions.

02.

Refine and deliver

I polish visuals, implement feedback, and prepare handoff for seamless development.

03.

Design mindset

I approach every project with curiosity and empathy, aligning user needs and business goals to create purposeful, intuitive, and engaging digital product experiences.